Best Marketing Books for Beginners in 2022

Marketing is a profession where you can constantly learn with new experiences and opportunities. It is a very daring but exciting field for one to choose as a career. 

To make your marketing journey more exciting, daring, and rewarding, you can get help from many marketing books. There are many books about marketing that use current marketing strategies and techniques to help readers make their careers in the marketing field. 

In this article, we are going to talk about the best marketing books for you:

  • Selling the Invisible by Harry Beckwith
  • Courage by Ryan Berman
  • The Innovator’s Dilemma by Clayton M. Christensen
  • Good to Great by Jim Collins
  • Contagious: Why Things Catch On by Jonah Berger
  • The Tipping Point by Malcolm Gladwell
  • Influence: Science and Practice by Robert Cialdini
  • Ogilvy on Advertising by David Ogilvy
  • Master Content Marketing by Pamela Wilson
  • Unleash Possible: A Marketing Playbook that Drives Sales by Samantha Stone
  • SEO Like I’m 5: The Ultimate Beginner’s Guide to Search Engine Optimization by Matthew Capala, Steve Baldwin, and Kevin Lee
  • The Ten Principles Behind Great Customer Experiences by Matt Watkinson
  • Everybody Writes: Your Guide to Creating Ridiculously Good Content by Ann Handley

Selling the Invisible by Harry Beckwith

This book highlights the importance of marketing in a self-oriented economy. It explains how skilful marketing makes a difference in the market and a marketer’s career. You will find the best guidance for marketing in this book.

You can buy this book on Amazon for $17.99.

Courage by Ryan Berman

This book will give you some of Berman’s best marketing advice. He talks about the most successful personalities in the business world. According to him, facing and overcoming your fears is a real success in any field. 

You can buy this book on Amazon for $14.23.

The Innovator’s Dilemma by Clayton M. Christensen

This book focuses on the hyper-competitive business world, where the author explains why a company still loses out in business competition despite doing everything perfectly. He explains why and how things affect the success rate in a competitive business world.

You can buy this book on Amazon for $20.60.

Good to Great by Jim Collins

This book unfolds the facts behind the success of companies in the business world. Moreover, it focuses on the types of decisions made by successful companies to stand out in the business world. This book will give you some good marketing lessons, especially if you are a beginner.

You can buy this book on Amazon for $14.49.

Contagious: Why Things Catch On by Jonah Berger

This book revolves around the six business principles, including work rumours, consumer products, social media sensations and many more. It is a perfect piece of writing for both beginners and veteran professionals.

You can buy this book on Amazon for $12.99.

The Tipping Point by Malcolm Gladwell

This book highlights and focuses more on the social behaviour of consumers that may affect marketing. The author explains consumers’ changing mindsets and behaviour, which is an important aspect of the marketing field. According to the writer, it is very important to understand the attitudes and trends that drive consumers toward the market.

You can buy this book on Amazon for $9.99.

Influence: Science and Practice by Robert Cialdini

In this book, the author highlights the psychology of saying yes and how we can persuade others to do it. It will be a must-read for anyone interested in influencer marketing.

You can buy this book on Amazon for $21.64.

Ogilvy on Advertising by David Ogilvy

This book will give you the best marketing and advertising advice for becoming a successful marketer and entrepreneur. The author ‘David Ogilvy’ is considered ‘The Father of Advertising, which is why he unfolds all the tips and tricks of advertising and marketing in his book. This book is perfect for everyone, including beginners, strugglers, and professionals.

You can buy this book on Amazon for $14.79.

Master Content Marketing by Pamela Wilson

This book will take you to the marketing world, where you can experience the content marketing strategies step by step. Being a beginner marketer, you can adapt and implement these strategies to carry out your job.

You can buy this book on Amazon for $16.95.

Unleash Possible: A Marketing Playbook that Drives Sales by Samantha Stone

This book will give you a guide to business revenue, fast business growth and tangible outcomes. The author highlights the ways to yield a high increase in the super-competitive marketing world. She offers you the best marketing tools to stand out in the world of business and marketing.

You can buy this book on Amazon for $18.00.

SEO Like I’m 5: The Ultimate Beginner’s Guide to Search Engine Optimization by Matthew Capala, Steve Baldwin, and Kevin Lee

This book focuses more on SEO in this highly competitive world where everyone is trying to rank well on search engines to get the attention of more consumers. The book offers the best marketing tactics for organizing your business at the top of search engines. 

You can buy this book on Amazon for $26.95.

The Ten Principles Behind Great Customer Experiences by Matt Watkinson

In this book, the author highlights the fundamentals of positive customer experiences. You need to understand the customer experience if you are entering into the field of marketing to have a successful career.

You can buy this book on Amazon for $25.99.

Everybody Writes: Your Guide to Creating Ridiculously Good Content by Ann Handley

In this book, you will find advice for writing content for marketing. It is one of the most important steps in the field of marketing. Your marketing often depends on the content you write to promote your business. Here you will find the best content writing strategies to attract new clients and retain the old ones. 

You can buy this book on Amazon for $13.39.

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