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Leadership Skills Every Entrepreneur Must Develop

Jennifer LeeJanuary 2, 2024

Leadership Skills Every Entrepreneur Must Develop

Technical skills get you started as an entrepreneur, but leadership skills determine how far you'll go. As your business grows, your ability to lead becomes the limiting factor. This guide covers the essential leadership skills every founder must master.

The Leadership Mindset Shift

From Doer to Leader

The Founder's Journey:

  • Startup phase: You do everything
  • Growth phase: You do less, enable more
  • Scale phase: You lead leaders

The Transition:

  • Let go of tactical work
  • Focus on strategy and vision
  • Develop other leaders
  • Build systems, not just products
  • Measure success through others' results

Common Struggles:

  • "No one can do it as well as me"
  • Fear of losing control
  • Identity tied to individual contribution
  • Difficulty delegating
  • Micromanagement tendencies

The Truth: Your value as a leader is multiplied through your team. If you can make 10 people 20% more effective, that's better than being 200% more effective yourself.

Core Leadership Competencies

1. Vision and Strategy

Creating Compelling Vision:

  • Paint a picture of the future
  • Connect to purpose and values
  • Make it ambitious but achievable
  • Communicate it constantly
  • Evolve it as you learn

Strategic Thinking:

  • See patterns and connections
  • Anticipate market changes
  • Make decisions with incomplete information
  • Balance short-term and long-term
  • Focus resources on priorities

Vision Communication:

  • All-hands meetings
  • One-on-one conversations
  • Written communications
  • Storytelling and metaphors
  • Consistent reinforcement

2. Emotional Intelligence

Self-Awareness:

  • Understand your strengths and weaknesses
  • Recognize emotional triggers
  • Know your impact on others
  • Seek feedback actively
  • Continuously learn and grow

Self-Regulation:

  • Manage emotions under pressure
  • Stay calm in crisis
  • Think before reacting
  • Adapt to changing situations
  • Maintain composure

Social Awareness:

  • Read the room
  • Understand others' perspectives
  • Recognize unspoken concerns
  • Pick up on emotional cues
  • Empathize with different viewpoints

Relationship Management:

  • Build trust and rapport
  • Navigate conflict effectively
  • Influence without authority
  • Build strong networks
  • Develop others

Developing EQ:

  • 360-degree feedback
  • Coaching and therapy
  • Mindfulness practice
  • Journaling and reflection
  • Reading people-focused books

3. Communication Skills

Clear Communication:

  • Simple and direct language
  • Avoid jargon and buzzwords
  • Check for understanding
  • Adapt to audience
  • Confirm next steps

Active Listening:

  • Give full attention
  • Don't interrupt
  • Ask clarifying questions
  • Paraphrase to confirm
  • Listen for what's unsaid

Difficult Conversations:

  • Prepare and script if needed
  • Focus on behavior, not personality
  • Use "I" statements
  • Listen to their perspective
  • Agree on next steps

Presentation Skills:

  • Know your audience
  • Clear structure and flow
  • Stories over statistics
  • Visual support
  • Strong opening and closing

Written Communication:

  • Clear subject lines
  • Bullet points for scanability
  • One topic per communication
  • Appropriate length
  • Clear call-to-action

4. Decision Making

Decision Frameworks:

RAPID Model:

  • Recommend: Who suggests the solution?
  • Agree: Who must sign off?
  • Perform: Who does the work?
  • Input: Who provides information?
  • Decide: Who makes the final call?

The Decision Matrix:

  • Consequences (reversible vs. irreversible)
  • Stakes (high vs. low)
  • Information (clear vs. ambiguous)
  • Time pressure (urgent vs. deliberative)

Types of Decisions:

  • Type 1: Irreversible and consequential (decide slowly)
  • Type 2: Reversible (decide quickly, course correct)

Decision-Making Best Practices:

  • Gather input broadly
  • Decide with input from affected parties
  • Communicate the decision clearly
  • Own the outcome
  • Course correct if wrong

5. Delegation and Empowerment

The Art of Letting Go:

What to Delegate:

  • Tasks others can do
  • Tasks others should do
  • Tasks that develop others
  • Low-value activities
  • Things you're not great at

What to Keep:

  • Strategic decisions
  • Vision and culture
  • Key relationships
  • Crisis management
  • Personal development

How to Delegate Effectively:

  1. Choose the right person: Match skills and development needs
  2. Define the outcome: What does success look like?
  3. Provide resources: Tools, budget, authority
  4. Set boundaries: What's in/out of scope?
  5. Check in regularly: Don't micromanage, but monitor
  6. Give feedback: Praise publicly, correct privately
  7. Let them execute: Don't take back the task

Levels of Delegation:

  1. Do exactly as I say
  2. Research and report back
  3. Research and recommend
  4. Decide, but check with me first
  5. Decide and act, report back
  6. Full autonomy

6. Coaching and Development

The GROW Model:

  • Goal: What do you want to achieve?
  • Reality: Where are you now?
  • Options: What could you do?
  • Will: What will you do?

Coaching Conversations:

  • Ask, don't tell
  • Listen more than speak
  • Help them find their own answers
  • Focus on learning, not just performance
  • Follow up consistently

Developing Your Team:

  • Individual development plans
  • Stretch assignments
  • Cross-functional projects
  • Mentorship programs
  • Training and education
  • Regular feedback

The Growth Mindset:

  • Intelligence and talent can be developed
  • Challenges are opportunities
  • Effort is the path to mastery
  • Feedback is valuable
  • Setbacks are learning opportunities

Leading Different Types of People

Leading High Performers

Characteristics:

  • Self-motivated
  • High standards
  • Need autonomy
  • Want challenging work
  • Seek growth opportunities

How to Lead Them:

  • Give them hard problems
  • Provide resources and support
  • Get out of their way
  • Recognize their contributions
  • Challenge them to grow
  • Don't micromanage

Warning Signs:

  • Boredom
  • Looking for other opportunities
  • Disengagement
  • Conflict with others

Leading Struggling Performers

The Performance Conversation:

1. Set Clear Expectations

  • Specific, measurable goals
  • Timeline for improvement
  • Support you'll provide
  • Consequences of no improvement

2. Identify Root Causes

  • Skill gap?
  • Motivation issue?
  • External factors?
  • Role mismatch?
  • Personal problems?

3. Create Improvement Plan

  • Specific actions
  • Training or resources
  • Check-in schedule
  • Success metrics

4. Follow Through

  • Regular feedback
  • Adjust plan as needed
  • Document progress
  • Make difficult decisions if needed

When to Let Someone Go:

  • Clear performance gap
  • Documented improvement attempts
  • No progress over time
  • Cultural violations
  • Ethical breaches

Leading Remote Teams

Remote Leadership Principles:

Communication:

  • Over-communicate
  • Written documentation
  • Video for important conversations
  • Regular one-on-ones
  • Async by default, sync when needed

Trust and Autonomy:

  • Focus on outcomes, not activity
  • Don't monitor keystrokes
  • Trust until proven otherwise
  • Clear expectations
  • Results-based evaluation

Connection:

  • Virtual coffee chats
  • Team rituals
  • In-person gatherings (quarterly)
  • Celebrate wins together
  • Show empathy and support

Tools:

  • Slack/Teams for communication
  • Zoom for video calls
  • Asana/Monday for project management
  • Loom for async video
  • Donut for virtual water cooler

Building High-Performing Teams

The Five Dysfunctions of a Team

Patrick Lencioni's Model:

1. Absence of Trust

  • Fear of being vulnerable
  • Hiding weaknesses and mistakes
  • Solution: Leader vulnerability, team building

2. Fear of Conflict

  • Artificial harmony
  • Back-channel politics
  • Solution: Encourage healthy debate

3. Lack of Commitment

  • Ambiguity and lack of buy-in
  • Second-guessing decisions
  • Solution: Clear decisions, debate then commit

4. Avoidance of Accountability

  • Missed deadlines
  • Low standards
  • Solution: Peer pressure, clear consequences

5. Inattention to Results

  • Focus on individual ego/status
  • Team success secondary
  • Solution: Shared goals, team rewards

Building Trust:

  • Leader goes first in vulnerability
  • Share personal stories
  • Admit mistakes
  • Ask for help
  • One-on-one conversations
  • Team off-sites

Creating Psychological Safety

What It Is:

  • Belief that team is safe for interpersonal risk-taking
  • Can speak up without fear of punishment
  • Mistakes are learning opportunities
  • Diverse perspectives welcomed

Why It Matters:

  • Google's Project Aristotle found it #1 factor in team success
  • Enables innovation
  • Improves decision-making
  • Increases engagement
  • Reduces turnover

How to Build It:

  • Model curiosity
  • Acknowledge your own fallibility
  • Frame work as learning problem
  • Encourage questions
  • Respond productively to mistakes
  • Share personal stories

Team Culture

Defining Culture:

  • Articulate core values
  • Define expected behaviors
  • Share stories that exemplify values
  • Hire and fire based on culture fit
  • Celebrate cultural wins

Culture-Setting Actions:

  • First 10 hires define culture
  • How you handle crises shows values
  • What you celebrate reinforces priorities
  • Who you promote signals what's valued
  • What you tolerate becomes standard

Cultural Artifacts:

  • Stories and legends
  • Rituals and traditions
  • Physical space
  • Language and vocabulary
  • Rewards and recognition

Situational Leadership

Leadership Styles

Directing (S1): High Directive, Low Supportive

  • For new, inexperienced team members
  • Tell them what to do
  • Close supervision
  • Frequent feedback

Coaching (S2): High Directive, High Supportive

  • For somewhat experienced but low confidence
  • Explain decisions
  • Provide opportunity for clarification
  • Support and encourage

Supporting (S3): Low Directive, High Supportive

  • For experienced but lacking motivation
  • Facilitate problem-solving
  • Share decision-making
  • Provide support and encouragement

Delegating (S4): Low Directive, Low Supportive

  • For experienced and motivated
  • Turn over responsibility
  • Monitor results
  • Available if needed

Key Insight: There's no one best leadership style. Adapt to the situation and the person.

Crisis Leadership

Leading Through Tough Times

The Crisis Leader's Role:

  • Stay calm and visible
  • Communicate constantly
  • Make tough decisions quickly
  • Show empathy
  • Maintain hope
  • Lead by example

Crisis Communication:

  • Acknowledge reality
  • Share what you know
  • Admit what you don't know
  • Explain your plan
  • Update regularly
  • Be authentic

Decision Making in Crisis:

  • Speed matters more than perfection
  • Gather input quickly
  • Make the call
  • Communicate clearly
  • Adjust as you learn
  • Take responsibility

Supporting Your Team:

  • Check in individually
  • Recognize stress and burnout
  • Provide resources
  • Be flexible
  • Show you care
  • Maintain connection

Leadership Development

Developing Yourself

Self-Development Practices:

1. Continuous Learning

  • Read books on leadership
  • Listen to leadership podcasts
  • Attend workshops and conferences
  • Learn from mentors
  • Study great leaders

2. Seek Feedback

  • 360-degree assessments
  • Ask direct reports regularly
  • Create safe feedback environment
  • Act on feedback
  • Thank people for candor

3. Practice Reflection

  • Daily journaling
  • Weekly review
  • Post-mortems on projects
  • What worked? What didn't?
  • What will you do differently?

4. Get Coaching

  • Executive coach
  • Peer coaching groups
  • Leadership cohorts
  • Therapeutic support
  • Mentorship relationships

5. Stretch Assignments

  • Take on challenging projects
  • Lead cross-functional initiatives
  • Manage through crisis
  • Present to board/investors
  • International expansion

Developing Future Leaders

Succession Planning:

  • Identify high-potential employees
  • Give them stretch assignments
  • Provide mentorship and coaching
  • Rotate through different roles
  • Test them in leadership situations

Leadership Pipeline:

  • Individual contributor
  • Lead small team
  • Lead function/department
  • Lead business unit
  • Executive leadership
  • CEO

Development Activities:

  • Action learning projects
  • External training programs
  • Internal mentorship
  • Cross-functional exposure
  • External board roles
  • Executive coaching

Measuring Leadership Effectiveness

Leadership KPIs

Team Performance:

  • Goal achievement rate
  • Project delivery on time
  • Quality metrics
  • Innovation measures
  • Customer satisfaction

People Metrics:

  • Employee engagement scores
  • Retention rate
  • Internal promotion rate
  • Diversity metrics
  • Development plan completion

Leadership Behaviors:

  • 360-degree feedback scores
  • Skip-level meeting feedback
  • Team health assessments
  • Decision quality
  • Communication effectiveness

Business Results:

  • Revenue growth
  • Market share
  • Profitability
  • Strategic goal achievement
  • Competitive wins

Regular Leadership Practices

Daily:

  • Check in with team
  • Remove blockers
  • Make decisions
  • Communicate updates

Weekly:

  • One-on-ones with direct reports
  • Team meetings
  • Review metrics
  • Remove obstacles

Monthly:

  • Strategic progress review
  • Team health check
  • Cross-functional alignment
  • Personal reflection

Quarterly:

  • Goal setting and review
  • Team development planning
  • Stakeholder updates
  • Personal development review

Annually:

  • Strategic planning
  • Performance reviews
  • Career development discussions
  • Leadership assessment

Common Leadership Mistakes

1. Lack of Clarity

  • Unclear expectations
  • Confusing priorities
  • Mixed messages
  • Assumption that people "just know"

Fix: Communicate clearly and repeatedly. Check for understanding.

2. Avoiding Difficult Conversations

  • Letting problems fester
  • Delaying feedback
  • Tolerating poor performance
  • Conflict avoidance

Fix: Address issues promptly. Prepare, then have the conversation.

3. Micromanagement

  • Can't let go
  • Need to be involved in everything
  • Don't trust the team
  • Redo others' work

Fix: Delegate clearly. Focus on outcomes. Provide support, not oversight.

4. Inconsistency

  • Different rules for different people
  • Changing priorities constantly
  • Unpredictable behavior
  • Saying one thing, doing another

Fix: Be consistent. Set clear standards. Apply them fairly.

5. Focusing on Tasks Over People

  • Obsessed with metrics
  • Ignore team wellbeing
  • No time for one-on-ones
  • Treat people as resources

Fix: Remember that business results come through people. Invest in relationships.

6. Not Developing Others

  • Hoarding information
  • No time for mentoring
  • Don't delegate stretch assignments
  • Fear of being outshone

Fix: Your success is multiplied through others. Develop your team aggressively.

7. Isolation

  • Don't seek input
  • Surround yourself with yes-people
  • Ignore feedback
  • Make decisions alone

Fix: Seek diverse perspectives. Create safe space for disagreement. Listen actively.

Conclusion

Leadership is not about having all the answers or being the smartest person in the room. It's about creating an environment where others can do their best work, developing people to reach their potential, and achieving results through others.

The best leaders:

  • Put their team first
  • Lead with empathy and integrity
  • Communicate clearly and often
  • Develop other leaders
  • Make tough decisions
  • Stay humble and keep learning
  • Focus on results and relationships
  • Adapt their style to the situation
  • Build trust through consistency
  • Create psychological safety

Leadership is a skill that can be developed through practice, feedback, and continuous learning. The investment you make in developing your leadership capabilities will pay dividends throughout your career and life.

Start today:

  1. Ask your team for feedback
  2. Have that difficult conversation you've been avoiding
  3. Delegate something you've been holding onto
  4. Read a leadership book
  5. Practice active listening

Your leadership journey never ends. Embrace it.


Ready to develop your leadership skills? Download our Leadership Development Guide with assessment tools and development plans.

Join our leadership community to connect with other founders and leaders, share experiences, and grow together.

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leadershipmanagementteam-buildingentrepreneurshipgrowth

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